By now, I’m sure most (if not all) of you have heard about Pinterest.
Have you thought about using it for MARKETING though? Pinterest has expanded F-A-S-T! It is being pulled faster and quicker by search engines because of the size and the “meta tags” that go on in the background. *you don’t even know they are there, but they are* Meta Tags are what signals to search engines! 🙂 Google, Yahoo, Bing, whatever you use… all search engines will pull up a Pinterest board.
So, how can you turn this into MARKETING and PLATFORM BUILDING?
- Think about reciprocity… are there boards you can create where you can give a nod to other people in your field?
- Think about information… are there boards you can create where you give information that you found useful?
- Think about marketing… are there boards you can create where you feature what you do? Books? Cakes? Crafts? Jewelry?
- Think about fun… are there hobbies that you enjoy? Things that interests you, even if they are not related to your marketing?
There are tons of ways to connect with people. BUT just like other social medias. DO NOT make it as a sound board to say BUY ME… or LOOK AT ME… or HEY DID I MENTION ME? ME? ME! Make your boards interesting and fun who knew you liked silly socks or had a sock-monkey collection. What about crazy colorings or match-box cars? How about celebrating your home town or where you live now?
By making it interesting (Marketing & Personal), you will draw in pinners and bring your marketing and platform to the forefront of valuable search time.
Next week I will have some great tips about PINTEREST that I have found interesting. So go ‘pin’ something!
:::LEAVE ME A COMMENT:::
Let me know what you think about PINTEREST and if you can think of any other great ways to use this social media to your best interest!