#MarketingMonday – Reciprocity

1

#MarketingMonday – Reciprocity

Marketing can be daunting to say the least. I mean who wants to sit there and feel like they are bashing others over the head saying things like: “Buy my (insert product)!” “Watch this video!” “Have you seen this?” and yadda yadda on and on. No one, that’s who! It’s the down side of putting your products and yourself out there.

People ain’t got time for all that stuff!

aintnobodygottime

So what can you do? One thing I have found more beneficial than anything else is RECIPROCITY! Or promoting others.

Reciprocity:   a social norm of responding to a positive action with another positive action, rewarding kind action

Yes, talk about other people in your field. Let them know what they say matters. Let them know that you find their post intriguing. Let them know that you think they are important in your field.

HOW can you do this?

  • LIKE what they say.
  • COMMENT on their posts. Ya know, be interactive on social media. ***cough, cough. SOCIAL-IZE! cough, cough***
  • REBLOG, RETWEET, SHARE what they have to say. Spread the word! Give them some link-y love!!!

love-link

As you do this you will accomplish several things:

  • Getting great content out into the world.
  • Getting your name noticed by the poster. They notice who does this… trust me!
  • Having your followers trust you for great content.
  • Building your brand.

And guess what happens when you do this regularly??? People will start LIKING your posts. They will start COMMENTING on your posts. They will start SHARING, REBLOGGING, and RETWEETING what you have to say. You will see it come full-circle. Ya know, the whole “what goes around, comes around” kind of thing.  😉   Will it happen over night? No. Building trust and loyalty takes time. You will have to work at it. But it will happen!

There are several ways to find great content too…

  1. READ. Do a search and see what you can find.
  2. FOLLOW others on the interweebs. See what they have to say!
  3. SIGN UP for blog post notifications. This way you will be able to read posts and easily share what you will.
  4. LOOK at what is trending. See what is popular in your area.

I hope this gives you some ideas on how to begin to market yourself (and others).

Until next time…
Have fun writing!
~t


  • Did you enjoy this post? Feel free to LIKESHARE, and COMMENT on this post.
    Easy, peasy buttons found below.
  • Don’t miss one post! Email sign ups are over here —>
  •  Sign up for my N E W S L E T T E R ! I will be sharing writing challenges and other tidbits related to the kidlit industry. Click ~HERE~ to be directed to my Newsletter sign up page.

ShapingUptheYearcoverart RibbertsWayHome8x300[1] LGHL-small justthethingtobe8x300 ADT-8x150 Arachnabet 91RmjVjmjxL._SL500_SX310_ CXW8x150 100PFT300   Bubble Gum Bubble Gum in a Dish

Advertisements

New Year – Motivation

New Year Motivation

New Year – Motivation!

Welcome to 2018, y’all!

It’s the time of the year of new-ness. I like to think of it as a turning of the page, a new chapter, a new book. The possibilities before you are endless. There are things out there you want to make better, want to try for the first time. I’m here to tell you to GO FOR IT!

Time is our worst enemy. We don’t know how much is left. If you want to write. WRITE! If you want to draw. DRAW! If you want to go back to school. REGISTER! Reach for the stars.

As many of you know, I detest making resolutions. I always feel as if I’m setting myself up for failure. And ain’t nobody got time for that. So instead of listing things I want to accomplish. I choose a word to inspire me throughout the entire year. Once chosen, I print it out where I can see it every day. Or re-look at when I get discourage. This year my word is…

CHIPS

No, not potato chips. Or wood chips. Or even poker chips. Although poker chips would fit perfectly in my field. As every thing seems to be a gamble!   *laughing*   But the chips of every day life, what you are doing, exposing yourself, and getting things done. This is the quote where I found my word:

JFK quote

So, my challenge to you is how will you stretch yourself this year? Do you like to make a New Year’s Resolution?   *it’s okay if you do*   Do you like to find an inspirational word? Or do you do something different? Let me know in the comments.

~ HaPpY NeW YeAr’S EvErYoNe ~

Until next time…
~t


  • Did you enjoy this post? Feel free to LIKESHARE, and COMMENT on this post.
    Easy, peasy buttons found below.
  • Don’t miss one post! Email sign ups are over here —>
  •  Sign up for my N E W S L E T T E R ! I will be sharing writing challenges and other tidbits related to the kidlit industry. Click ~HERE~ to be directed to my Newsletter sign up page.

ShapingUptheYearcoverart RibbertsWayHome8x300[1] LGHL-small justthethingtobe8x300 ADT-8x150 Arachnabet 91RmjVjmjxL._SL500_SX310_ CXW8x150 100PFT300   Bubble Gum Bubble Gum in a Dish

 

REBLOG: 5 Common Mistakes That Even Longtime Bloggers Make

REBLOG.01

5 Common Mistakes That Even Longtime Bloggers Make

“Several times per month, I consult with authors looking for an evaluation of their online presence and often that includes their blog content. Sometimes they’re wondering why they don’t have more traffic, or they ask if they should continue the effort at all.

Given the time and energy that’s involved in meaningful blogging, it’s an important question. Here are five things that I often discover when I evaluate authors’ blogging efforts.”

READ MORE ON…   Jane Friedman’s blog!

Thinking Thursday – Inspiring

VIBA

I am very honored to have been nominated for the Very Inspiring Blogger Award by three amazing bloggers themselves: Sue Leopold, Donna McDine, and Cat Michaels.

Part of being nominated was to reveal 7 things about myself and to nominate others…

7 Things About Me:

  1. I’m short. 5’2″ to be exact. Yes, I have to use a step ladder or climb onto the counter to reach things on the top shelf at my house.
  2. I love to sing. If you read my One Lovely Blog Award post, you know I can yodel, but I love to sing too. My grandfather use to record himself playing the steel guitar. In the background, you could hear a little girl signing along. Yep, that was me.  🙂
  3. I was a tomboy. I loved to play in the dirt and football. Still do.  🙂
  4. I never want to grow up. Getting old stinks. Seriously!
  5. I like cold weather, but not FREEZING cold.
  6. Spring is my favorite time of the year. Everything is beginning or renewing… and it’s still cool.
  7. I grew up as an only child, but I have 10 siblings, 5 brothers and 5 sisters to be exact.  I lived with my mom and grandparents and didn’t have a sister from my mom until I was almost 12. I didn’t know my dad’s side until I was 25 and found out I had six other siblings. Can you say the best of both worlds?  🙂

There are so many inspirational bloggers out there that have been nominated. If I nominate you again, feel free to pass AND it is not mandatory that you participate either.

  • Katie Davis –  blog and  podcast
  • Julie Gribble’s New York Media Works blog

These two are full of so much information and inspire me to be a better writer and promoter.

Hope you enjoyed!

 

Until next time…

Happy Writing!
~t

* Don’t miss one post! Email sign-ups are over here —>
** Did you enjoy this post? Feel free to LIKE, SHARE, and COMMENT ON THIS POST.
Easy, peasy buttons found  below.
*** Sign up for my  N E W S L E T T E R ! I will be sharing writing challenges and other
tidbits related to the kidlit industry. Click  ~HERE~  to be directed to my
Newsletter sign-up page.
Shaping Up The Year book       RibbertsWayHome8x300[1]       LGHL-small       justthethingtobe8x300       ADT-8x150       Arachnabet

Tuesday Tips – Putting Yourself Out There

talking-md

 

Putting Yourself Out There

For those of us who are leery of tooting our own horn, there are ways you can begin to get your name out there.

Organizations

There are several organizations you can join to begin networking.

  • SCBWI
  • State Writing Organizations
  • Reading Organizations (RIF, First Books, IRA are a few)

Guest Blog

Some will give a CTA on their blog looking for  guest bloggers. You can also offer to write a post on someone else’s blog. Usually you will give a short bio and a few social links to go along with the post.

Talk About Others

Give shout outs to people who inspire you, who you find doing what you want to do, who have accomplished something major, or any other thing you would like to give a pat on the back. Letting people know that you think they are doing something awesome is… well, awesome!  🙂  Then when you have happy news, you will more than likely get those shout outs coming back at you.

Volunteer

You can do something as simple as reading at a local public library or school library. Or you can offer to help during a conference or convention. The main thing is you will learn first hand knowledge on the inner workings, what works better, and how to handle certain situations.

 

While you doing this, you are networking with people in your field. You will become more comfortable on working with people and how to approach them too. Putting yourself out there can be a scary, unsure thing, but it will also get you an added bonus when trying to excel in your field.

 

:::LEAVE ME A COMMENT:::
What do you think about volunteering?
Are there some other organizations you love to be apart of?
How else do you get your name out there?

Until next time…

Happy Writing!
~t

* Don’t miss one post! Email sign-ups are over here —>
** Did you enjoy this post? Feel free to LIKE, SHARE, and COMMENT ON THIS POST.
Easy, peasy buttons found  below.
*** Sign up for my  N E W S L E T T E R ! I will be sharing writing challenges and other
tidbits related to the kidlit industry. Click  ~HERE~  to be directed to my
Newsletter sign-up page.
Shaping Up The Year book       RibbertsWayHome8x300[1]       LGHL-small       justthethingtobe8x300       ADT-8x150       Arachnabet

Thinking Thursday… Getting Established

caterpillar.svg.med

Getting Established

Getting established (or re-established) can feel overwhelming. There are so many things we need to do or can do.

  1. Website
  2. Blog
  3. Social Media
  4. Word of Mouth

First thing first though!

Google yourself to see what (or who) is out there.  Check out websites, social media outlets, and blogs to see what is available. You want to become consistent with your name throughout your visual presence if possible. I was very fortunate, I have:

  1. Website
    www.traceymcox.com
  2. Blog
    www.traceymcox.wordpress.com
  3. FaceBook
    (personal) www.facebook.com/traceymcox.1
    (prefessional) www.facebook.com/traceymcox.author
  4. Twitter
    www.twitter.com/traceymcox     or
    @traceymcox
  5. Pinterest
    www.pinterest.com/traceymcox
  6. YouTube
    www.youtube.com/user/traceymcox
  7. Skype
    traceymcox.author

Just to name a few.  As you can see, I was able to keep my name “Tracey M. Cox” in the search.

What if my name isn’t available?

You can do a variation. [Your Name] writes or [Your Name] author/illustrator. Or do the reverse. Maybe you have a pen name or a quirky name you want people to remember you by. Use that.

Be Consistent! Be, Be Consistent!

Not everyone will be coming from your website. You do have all your links on your website, right? Some people will be searching for you from a search engine. Some can be coming from another link, perhaps from someone else’s blog or website. You want them to recognize you!

Not only should you have your listing match, try matching or similar pictures too. This will help visual recognition! I’m more visual than anything. I can remember a face. Names??? Can be sketchy.   😉   That doesn’t mean you can’t change your pictures. Just remember to do it with all of them. Or have a few grouped together and a few others grouped together. You want people to know it is you when they are searching.

Putting your best foot forward

Your website is your face on the internet. You want to be presentable and allow people to get to know you.

Blogging is a great sound board. It allows you to talk about what you are passionate about, what you stand for, what you want in life. It is a great building block of your platform and branding. Remember to bring your message forward. We all have bad days and you can sound off about it too… just try to do it in a constructive way. Remember people will be reading your posts. Hopefully, some will be agents and/or editors that you will want to present a good image to.

Social Media is a handful! (Zoinks! There goes that constructive whining!!!   😉   ) It can be time consuming and overwhelming. I took it a little at a time. I researched each outlet and gave it a whole-hearted try for at least a week solid before I decided on it. Do I like them all??? NO! Do I use them all? NO! There are a few I’m on, barely. There are some I’m learning to like too. Then there are the ones I wish would be better, because I really like using them.

Word of Mouth is probably one of the best! Really. I think it is, because that means someone else thinks enough about you to pass your name on. To me, it’s one of the best compliments one person can give another. “Oh, so-and-so is really good at (blah). You should check them out!” Or there is “Such-and-such has a new book out called (TITLE). Go read it!” When you say good things about people, they notice.   🙂
While on Social Media, I try to keep it a 1:5 ratio, if not more. Which means for every one promotional post, I will post at least five other posts about somebody else or something else.

Be Friendly

One thing I will say is this…

Don’t constantly talk about yourself!

Talk about others… in a good way!!! Lift each other up. Promote someone who does something really well. Reciprocity RoCkS!

So get out there and let people know you, know what you are about, and who else you like.

:::LEAVE ME A COMMENT:::
Let me know what you think about this post.
What are some of the steps you’ve taken to get establish?
What are some ways you would like to learn about?

Until next time…

Happy Writing!
~t

* Don’t miss one post! Email sign-ups are over here —>
** Did you enjoy this post? Feel free to LIKE, SHARE, and COMMENT ON THIS POST.
Easy, peasy buttons found  below.
*** Sign up for my  N E W S L E T T E R ! I will be sharing writing challenges and other
tidbits related to the kidlit industry. Click  ~HERE~  to be directed to my
Newsletter sign-up page.
Shaping Up The Year book       RibbertsWayHome8x300[1]       LGHL-small       justthethingtobe8x300       ADT-8x150       Arachnabet

Thinking Thursday: SUMMER SPARKS writing challenge

Summer Sparks

Hello people!

WHAT is Summer Sparks? Well, I’ll get to that in a little bit. First I want you to know that I know how hard coming up with ideas can be. To help me out I have participated in a a few writing challenges:

Shannon Abercrombie’s: START THE YEAR OFF WRITE
Badge_StartTheYearOffWrite

&

Tara Lazar’s: PIBOIDMO
piboidmo2013-winnerbadge-700x700

THEN I like to participate in several writing challenges…

Julie Hedlund’s: 12×12
12x12in12-large

&

Paula Yoo’s: NAPIBOWRIWEE
NPiBoWriWee

That being said, I still find myself stalling out mid-year.  *waaaaaaaaah*

WHY?

I don’t know. Maybe it’s the nice weather? Maybe it’s the kids being out of school? The gardening needing weeding and planting and harvesting? Vacation to be taken? There are SO MANY things it could be. Sometimes it my ideas didn’t pan out. Sometimes I’m in a rut and need a good kick to get going again. SOOOOOOOOOO….

Summer Sparks

Is a brain child of mine. I will be hosting this writing challenge *YIKES!* during the first two weeks of Summer!
Here is the run down:

  • SIGN-UP: will go from June 1-15. I will blog a sign-up post on JUNE 1st. YOU MUST COMMENT ON THIS BLOG TO BE INCLUDED IN THE PRIZES AT THE END OF THE CHALLENGE.
  • SUMMER SPARKS: June 21-July4 will be the run-time of the challenge. You will have until July 11th to catch up on challenge. (because I know some of us will be busy during the holiday)
  • BLOG POSTS: Each day a guest blogger will talk about the different challenges and/or aspects of being a picture book writer. They will also give you a ‘spark’ of a writing prompt to give you an idea for a story.
  • PRIZES: Some bloggers will be giving away prizes. You will have to follow each day and participate the whole two weeks to be eligible.
  • ACCOMPLISHMENT: What I hope this will give you all is at least 14 sparks for new stories.

GUEST BLOGGERS WILL INCLUDE:

  1. Kelly Halls
  2. Alison Hertz
  3. Alyane Christian
  4. Corey Schwartz
  5. Julie Gribble
  6. Jodi Moore
  7. Susanna Hill
  8. Tara Lazar
  9. Tracey M. Cox
  10. Kristi Call
  11. Donna Earnhardt
  12. Donna M. McDine
  13. Kris Dinnison
  14. Carol Ekster
  15. Claire Murphy (BONUS Blogger)

To find out more information go to : https://traceymcox.wordpress.com/summer-sparks/  . You will find pictures and links to each blogger. Hope to see you all there.

Have fun writing!!!
~t